A powerful online experience
The www.gloss.co.nz site offers a powerful online experience of compelling content and intuitive navigation - New Zealand's latest online magazine! Tailored to the interests and needs of women aged 15-50 the site will become one of the most demographically targeted online communities in New Zealand. The Gloss website is marketed within the Times House Digital stable of popular niche market websites.
Conceived from New Zealand's most successful female marketing event
The profoundly loyal audience of the Girls Day Out event (now in its 9th year) conceived the www.gloss.co.nz concept. Their desire to see the creation of an online Girls Day Out experience that they could engage with 365 days a year is where it all started. The site is a very tangible response to the requests from New Zealand women for a one-stop, comprehensive online experience - New Zealand's ultimate online destination.
Created specifically for Women
www.gloss.co.nz has been created in response to the need to provide a New Zealand platform to connect women with brands, businesses and each other - New Zealand's ultimate online destination. Gloss is predominantly about enriching the lives of women through a strong and persuasive online offering. The site enables women to connect with the latest information about fashion, beauty, lifestyle, health, entertainment, downloads, news and gossip, competitions, classifieds and more. Chatting, shopping, blogging, receiving and giving advice, - it's all part of the Gloss online experience and it all happens in real time. The site's construction is based around 3 components: corporate and brand communications and offers, user-driven content and community engagement and advice.
New Zealanders are now consuming more media online than ever before with females dominating usage. Media companies all over the world are facing the reality that media consumption is being transformed by digital technology. Gloss embraces this change, providing a new platform for women and brands to connect.
Demographics
Tailored to the interests and needs of women aged 15-50 it is expected that the site will become one of the most demographically targeted online communities in New Zealand. It is the perfect platform for connecting New Zealand women with brands and the site is a very tangible response to the requests from New Zealand women for a one-stop shop to be made available online. Visitor's will be able to select their favourite profiles and can tailor-make the site to their individual preferences.
Marketing Partner - The Radio Network (TRN)
TRN has established itself as a major player in the New Zealand radio market. The company owns a total of 120 radio stations operating in 26 markets across New Zealand. The Radio Network TRN is a wholly owned subsidiary of Australian Radio Network (ARN).
Come on in and be our Guest
Everyone is welcome, but if you are a woman then this site has been built especially with you in mind come on in and be our guest.